India’s Toy Sector Playbook: Achieving Global Ambitions In July 2026, the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, released the Toy Sector Playbook—a comprehensive five-volume guide designed to enable innovation, manufacturing excellence, and global competitiveness in India’s toy industry. Framed against Prime Minister Narendra Modi’s 2020 Mann Ki Baat call for India to become a Toy Hub by drawing on its rich cultural